Lead capture and calls to action

Open VidCellar → Lead Capture & CTAs. Pause a video at a timestamp such as 90, 1:30, or 1:02:03 and show an overlay inside the player. Overlays appear only while the Pro license is active, and never in trailers. Requires the Lite 2.0 player or newer.

• Email opt-in — email, optional name, optional consent checkbox, custom button, and success message.
• Call to action — text and a button. The link can open in a new tab (playback resumes when the viewer returns) or the same tab.
• Direct purchase — product image, name, price, description, and a Buy now button.

Each trigger can apply to all videos or one video, use a centered card or a full-video cover, and be skippable or required. A required overlay cannot be skipped by seeking past it. Completed overlays can be remembered in the browser. While an overlay is open, keyboard shortcuts, the scrubber, and media keys are locked, and picture-in-picture or iOS system fullscreen is left so the card stays visible. Focus is trapped in the card. Escape dismisses a skippable overlay. When you trim or cut a video in the Video editor, its overlays move so they still appear at the same moment.

Leads

One row is stored per video and email. Repeat sign-ups update that row. The public endpoint checks a nonce, a honeypot, a per-IP rate limit, and that the overlay is active for that video. IP addresses are stored only as a salted hash. Filter the list, search, export a CSV, delete rows, and optionally email yourself when a lead arrives. Leads are included in WordPress personal-data export and erase.

Email marketing

Under VidCellar → Settings → Email marketing, send opt-ins to Mailchimp, Kit (ConvertKit), beehiiv, Klaviyo, Omnisend, Brevo, MailerLite, FluentCRM, and MailPoet, in any combination. Each service has an API key, a list or audience picker, tags where that service supports them, double opt-in where supported, and Test connection. Send every opt-in or only those with a ticked consent box. You can tag contacts with the video title on services that allow it. Delivery runs in the background, with up to three retries. Results show on the Leads screen, where you can send selected leads again. Leave an API key field empty to keep the saved key.